Here’s a look back at some of the best Christmas campaigns ever produced, and why they’ve earned a place in festive marketing history.
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5 Chrome extensions every Digital PR team needs
Working in Digital PR is fast-paced, so to help you work as efficiently as possible, we have shared five of our favourite Chrome extensions.
How to balance creativity and linkability
Lean too far into creativity, and campaigns may fail to generate measurable impact. Focus solely on linkability, and your content risks being bland or forgettable.
Save this for your next DPR campaign inspiration
In Digital PR, the best campaigns don’t just happen; they’re carefully engineered to capture attention, spark conversation, and secure high-quality media coverage that resonates.
How to track the long-term SEO impact of PR mention
Backlinks remain one of the clearest SEO signals from Digital PR, but volume alone doesn’t tell the full story.
How to integrate thought leadership into your PR strategy
The strongest thought leadership starts with real knowledge and experience.
How AI is transforming Digital PR (and how to use it without losing creativity)
Artificial intelligence is no longer a future trend in Digital PR; it’s already reshaping how campaigns are planned, executed, and measured.
Content for beginners
Search engines prioritise content that is relevant, valuable, and authoritative. Well-structured blog posts, landing pages, and on-site content help search engines understand what your business offers and who it serves.
Google I/O 2026: What The Latest Search & Shopping Updates Mean For SEO
This year’s Google I/O 2026 made one thing very clear: Google Search is continuing its shift away from a traditional “10 blue links” experience and towards a far more AI-led, conversational and predictive ecosystem.
Cedarwood Win Eight European Search Awards
Lovely night at the European Search Awards with Cedarwood taking home a total of EIGHT awards including Best Integrated Search Agency! ✨
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How to Turn One Piece of Content into Several Marketing Assets
One well-crafted blog, video, guide, or report can be broken down into several different marketing assets.
Top 15 Digital PR Statistics We Think You Should Know About.
Leveraging digital PR is critical for businesses to stand out, attract more visitors, and grow sustainably over the long term.